… addressed. Setting the target, and then understanding the distinctive behavior that characterise the segments belonging to the target, is crucial to design the customer journey and the assets for the content…
PRINT&more mit großem Rückblick auf Publishers' Summit und Night | Der neue VDZ - Präsident in seinem ersten PRINT&more-Interview | Vielfalt der Männermagazine | "Die" IT-Konferenz
… automate most of the consumer journey. With AI's ability to utilise the data of a single person, the segment-of-one approach becomes a reality. Super-personalised experiences will lead to higher customer…
… automate most of the consumer journey. With AI's ability to utilise the data of a single person, the segment-of-one approach becomes a reality. Super-personalised experiences will lead to higher customer…
Medienhäuser meistern den Transformationsprozess | Zeitschriftenmarken nutzen immer intensiver Technik für Innovationen | Schwerpunktthema Data Driven Business | Positives Fazit des Veranstalters
