Audra Martin talks to us about digital advertising, the impact of social data and programmatic advertising, and explains how The Economist is turning challenge into opportunity.
See what 8 international business leaders have told us ahead of the 7th Digital Innovators's Summit in Berlin on 24 and 25 March – a recap of Q&As with 8 of the 35+ speakers who will be on stage in
While basic paywalls proved that customers are willing to pay for content, more focus is required to better meet subscriber needs and maximise revenues over time. [Article brought to you by Zuora]
The 7th Digital Innovators' Summit will feature speakers and delegates from many of the world’s best-known, most-successful and most-influential digital media businesses. But hurry if you haven't
The 2014 Digital Innovators' Summit will see many leading media brands - from magazine media companies to digital pure-plays and big brand marketers - share their strategies for success in the
We so far have attendees from 35 countries registered for the 7th Digital Innovators Summit - see the latest list (as at the end of business on 5 March) here. Register today to join them from 24-25
CEO of GroupM France Pierre Conte shares his views on where the advertising industry is headed, and what excites him about the future of the industry...
As marketing budgets continue to shift, we take a look at the latest advertising trends and where budgets will be focused in the rest of 2014 and beyond…
