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634 Treffer:
451. Feature: 5 key trends in content marketing
2016.02.28, news
  Content marketing is a growing industry with a yearly investment from brands that could well be in excess of $135 billion. Here are five key trends in content marketing and examples of how brands are  
452. [Sponsored] SAP's Johann Freilinger Discusses Marketing's Tipping Point in Today's Data-Driven Business Culture
2016.01.29, news
  … cautions: "No matter how sophisticated the technology, companies will only succeed if they stay focused on the true needs of their customers-- even if their constituents may not yet anticipate potential…  
453. Axel Springer’s Head of Data Innovation on data services, FB Instant Articles, ad-blocking and more
2016.01.27, news
  There has been a huge amount of debate in recent years on how publishers can use data to deepen their relationships with readers and users. Media companies still have a long way to go to rival the  
454. Startups, disruption, M&As – Markus Schunk on the deals that will shape tomorrow’s media
2016.01.27, news
  The ongoing digitisation of content is continuing to create new business opportunities for both tech savvy entrepreneurs and established companies with far-sighted execs.  
455. DI Tour (April 2016): Visit multi-platform digital native Tastemade
2016.01.27, news
  Digital native Tastemade, which bills itself as a food and travel video network for the mobile generation, is one of the companies that will be visited during the Los Angeles leg of the 2016 Digital  
456. Latest on the DIS programme and speakers
2016.01.26, news
  Now in its 9th year, DIS is an essential platform for content-driven and related companies to share digital innovations and insights. Organised by FIPP and VDZ, DIS 2016 takes place from 20-22 March  
457. Stefan Kobus wird Chefredakteur von Super Illu und Guter Rat
2016.01.21, news
  … und Guter Rat und folgt damit auf Robert Schneider (39), der als Chefredakteur zum Nachrichtenmagazin Focus wechselt. Kobus ist seit 2004 Stellvertreter des Chefredakteurs bei Super Illu.  Geschäftsführer…  
458. Robert Schneider wird Focus-Chefredakteur
2016.01.21, news
  …Robert Schneider (39) wird zum 1. März Chefredakteur des Nachrichtenmagazins Focus. Ulrich Reitz (55), der das Magazin seit September 2014 führt, bleibt in der Chefredaktion als Editor at Large, zuständig für die…  
459. A closer look at DIS 2016 as Early Bird deadline looms
2016.01.14, news
  With digital media evolving at an incredible pace, new platforms and business models emerge all the time. Sometimes it is hard to keep up with all the change, and not all the answers are to be found  
460. How FT ‘integrates audiences into journalistic process’
2016.01.11, news
  Renée Kaplan joined the Financial Times in May 2015 as their first Head of Audience Engagement. Lisa Oberndorfer talked to her about her position entails and why media companies should invest in  
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