Daniel Knapp, director of advertising research at IHS Technology talks to us about social media, data and advertising (including the logic behind Facebook’s acquisition of WhatsApp) and more.
Exklusiv-Interview mit W&V: Stephan Scherzer über digitale Trends, Paid Content und das Leistungsschutzrecht. Aber auch über Yahoo und Audi als Medienkonzerne und Bauers Kritik.
To stay relevant, media giants have been acquiring and investing in start-ups at a rapid pace. We take a look at the trend for evolving via startup investment…