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254 Treffer:
141. Ad blocking? Oliver von Wersch explains G+J’s experimental approach
2016.01.11, news
  … serving display ads especially to mobile readers...  
142. Who will win at the 2016 digital publishing game, and why?
2016.01.11, news
  … within its Instant Articles network and on the ad revenue side the over-abundance of publishers on the…  
143. The Economist EVP on the power of content as a strategic marketing and sales resource
2015.12.09, news
  Mark Cripps, The Economist’s EVP Brand and Digital Marketing, is convinced that marketing departments hold the key to the future of media companies. Tasked with among other things acquiring new  
144. ‘The Obama interview was a huge moment for us’
2015.12.08, news
  Mic.com builds its business on quality journalism targeting a millennial audience. Here we hear about how they engage audiences, their approach to branded content and how they scored an interview  
145. ‘It’s experimentation and innovation with a purpose’
2015.12.08, news
  Robert Hernandez, an innovator in journalism education, focuses on exploring and developing the intersection of technology and reporting. Here he is with what's cooking in his 'mad scientist of  
146. Membership models: promising signs but an evolving model
2015.12.08, news
  … be the way forward for publishers to drive revenue?  
147. 3. VDZ Tech Summit: Agilität, Geschwindigkeit und Kundennähe
2015.11.27, news
  Erfolgsfaktoren für Medienunternehmen im Zeitalter der digitalen Disruption im Fokus des 3. VDZ Tech Summit  
148. Final call: pre-agenda offer ends Monday (and here’s what you should know)
2015.11.26, news
  By booking for the Digital Innovators’ Summit today, you will not only save €800+ on your delegate ticket but you will buy yourself an immersive learning experience second to none. DIS takes place  
149. Content aggregation: Paving the way through information overload
2015.11.23, news
  The explosion of news and other types of content (from media players and user-generated, for example grassroots movements) has had a profound impact on content consumption habits.  
150. A membership model requires over-delivering for your supporters
2015.11.23, news
  Journalism professor Jake Batsell is an expert on media membership models. At DIS he will talk about best practices he studied at the Texas Tribune and other media, about which models are likely  
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