… digital platforms with it's flexibility and "instant" nature as well as rising print and distribution costs and migration of audiences have driven traditional print publishers to digital platforms…
Rather than a print vs digital debate, it is about a symbiosis between platforms. It's about striking a balance, with due consideration to how the platforms can work together to strengthen brand
…Native advertising and content marketing, successful content and revenue strategies, social distribution and stories of change and transformation, all wrapped into case studies presented by those who make them happen –…
The preliminary programme for the Digital Innovators' Summit 2014 is now live. Apart from over 40 speakers in over 30 sessions it will also feature our first Digital Innovators' Accelerator!
In the VDZ-Jahrbuch 2012 The author of “Innovations in Magazines World Report’ on behalf of FIPP, sees 2012 as the beginning of a defining ‘digital-first moment’ for publishers
TORSTEN BRANDT, Verlagsgeschäftsführer BILDGruppe und Zeitschriften Vertrieb/Herstellung/Controlling der Axel Springer AG, Sprecher des PMV-Arbeitskreises Pressemarkt Vertrieb im aktuellen VDZ